GCT Europe Case Study: Premier L-Shaped Pop Up Exhibition Stand
Helping GCT Europe Make an Impact at Its First Exhibition
Preparing for a first exhibition can be daunting, particularly when you are investing in a display stand and designing your own graphics for the first time. Global Connector Technology (GCT) approached Go Displays ahead of its first appearance at the Engineering Design Show at the Ricoh Arena, looking for an attractive, practical and affordable way to showcase its business.
After visiting the Go Displays showroom in Peterborough, GCT worked with Gary Long to explore the available options and find a display that would make the best use of its exhibition space. The result was a Premier L-shaped pop up exhibition stand: a stylish, economical solution that brought GCT’s own artwork to life and could be transported easily to future events.
Choosing the Right Exhibition Stand
As this was GCT’s first exhibition, the team wanted to make sure its display would look professional and communicate the business effectively. Having designed the graphics in-house, they were understandably unsure how the finished artwork would look when presented on a physical stand.
A visit to the Go Displays showroom gave GCT the opportunity to see display options in person and discuss its requirements with the team. Gary Long provided helpful advice on choosing a suitable product and making the most of the available exhibition space.
After considering the options, GCT selected the Premier L-shaped pop up stand. Combining two pop up displays to create an L-shaped layout, the stand offered an attractive backdrop without exceeding the budget.
A Stylish Display Featuring GCT’s Own Artwork
Once the stand arrived, GCT was pleased with the finished result. One of the standout features was the way its custom graphics worked with the curved central section of the display, creating a softer, more appealing overall appearance.
The L-shaped configuration also helped GCT make effective use of its exhibition area, giving the business a distinctive display for its first show.
Practicality was another important consideration. The stand’s portability made it an appealing long-term investment, as GCT planned to exhibit at further events in the future. Rather than choosing a display for a single occasion, the company had a reusable solution that could support its ongoing exhibition plans.
What GCT Europe Said
Laurence Hill from GCT Europe shared his experience of working with Go Displays:
“When I approached Go Displays, we were looking for a display stand for our first exhibition at the Engineering Design Show at the Ricoh Arena. We were quite nervous as we had designed the graphics ourselves so we didn’t really know how they would look on the display stand.
I decided to go along to the showroom and have a look at what they had to offer. Whilst there I spoke to Gary Long who was incredibly helpful in working out what we needed and what we could do with the space we had available. In the end, we went for a Premier L shaped pop up as it was really economical and attractive for the exhibiting space we had.
When we received the pop up we were very pleased with what we got. In particular, my favourite feature was the combination of our artwork with the curved central feature of the pop up which gave it a soft and attractive look. Also, the transportability of it was very attractive to us as we’re planning to use it at more exhibitions in the future.
Overall, I think with the right design then I would definitely recommend using Go Displays, Gary in particular was very helpful in sorting out exactly the product we wanted and this was a key factor in choosing them.”
About Global Connector Technology (GCT)
Global Connector Technology (GCT) is a supplier of standard and custom interconnect products, serving customers across a range of industries. With offices in the UK, Asia and America, GCT supplies connectors for applications including mobile and communications, computers and peripherals, and digital entertainment.
Visit the GCT website to learn more about its products and services.
Discover Premier L-Shaped Pop Up Stands from Go Displays
At Go Displays, we manufacture and assemble our display products at our site in Peterborough. Our Premier L-shaped pop up exhibition stands combine two pop up displays to create a distinctive, professional backdrop for exhibitions, trade shows and business events.
Each stand can be customised to suit your available space and branding. You can supply your own artwork, or our in-house graphics team can help turn your ideas into a finished display that reflects your business.
Whether you are exhibiting for the first time or looking to upgrade your existing display, we can help you find a solution that suits your requirements and budget.
Planning your next exhibition?
Explore our Premier L-shaped pop up stands or speak to our team for advice on choosing the right display for your event.
Call 01733 232000 or email sales@godisplays.co.uk to discuss your requirements.